Friday, August 31, 2007

Moleskin Featured Artist

Fashion Designer, Antonio Marras

New Nalgene Kits


Nalgene - its not just a container... now they are using it as packaging! Brilliant and noteworthy move by nalgene which has already spread into so many markets - for being basically a container manufacturer... so its for scientific purposes, then outdoors, then travel/airport security checks, then kids, then various caps and kits and flasks... and now you can get Auto, First Aid, Preparedness, Heat Stress, Dog, and Kid kits! All in your usual 32oz classic nalgenes... each with a signature color for branding naturally.

Google Sky


Goggle Sky,the latest version of Google Earth lets you flip to Sky Mode and see the sky from the place you were centered on the earth. It’s an incredible way to explore and travel from your desktop… absolutely beautiful. This is in collaboration with NASA/Space Telescope Institute, Sloan Digital Sky Survey, and Digital Sky Survey Consortium.

Brown Bag Her

To promote the show Ugly Betty in New Zealand, over sized brown bags were placed over Ugly Betty signs with only the time of the show still revealed.

Nike Guerrilla Marketing

Nike passed these cards out to runners so they can alert their friends and family that they have "gone running". I thought this was a really cute marketing campaign from Nike.


Braille Graffiti

Scott Wayne Indiana's public art project for the blind, Braille Graffiti, "is an attempt to create a unique moment for a blind person who might happen across one of these bits of braille graffiti." The project was inspired by an interview with a blind person who chose to remain anonymous. 5 phrases were printed and scattered about the streets of Portland, Oregon.

I think it could have been executed better but a cool idea none the less.

Jelly Belly BellyFlops

Very ingenious marketing.

Did you ever wonder what happens to the Jelly Belly jelly beans that are a little less perfect? Or the ones that somehow escaped the Jelly Belly logo stamper? Well, those are our beloved Belly Flops! Belly Flops are no less flavorful, or lovable, than regular Jelly Belly jelly beans; they just come in wild shapes and sizes. You may find one that's round, one that's square, or you may even find a bunch stuck together. On very rare occasions, a flavor may not match a color. A red Belly Flop might taste like Blueberry, or a white one might taste like Chocolate Pudding. Crazy! Belly Flop bags contain different assortments, and each bag is randomly packed.

Sunday, August 19, 2007

Greenpeace Enlists Spencer Tunick


Yesterday Spencer Tunick gathered over 300 volunteers for his latest "living sculpture".

The setting:

The top of Switzerland’s shrinking Aletsch glacier.

The photo was sponsored by Greenpeace to raise awareness about climate change.

Greenpeace predicts that most of the Swiss glaciers will totally disappear by they year 2080 if global warming continues at its current rate

Saturday, August 18, 2007

Japan's Sewer System



These photos are amazing. To see all of them, click here

Roger Arquer Fish Bowls


London based designer, [Roger Arquer], came out with a new collection of fish bowls. They are quite amazing. Take a look.

Moleskin Feature: Ruben Toledo

Ruben Toledo is one of my favorite illustrators. Take a look inside his sketchbook.

Schweppes Guerrilla Marketing

Someecards

My friend turned me on to these new e-cards from [someecards.com]. They are absolutely hilarious and a nice change to the bland e-cards from other internet sites. Check them out.

Wednesday, August 8, 2007

Journalism at its Best

"Journalist Suzanne Boyd combined Caribbean warmth and Canadian cool with European chic and Afican boldness to make her apartment a home like no other."

- Oprah AT HOME, Summer 2007 Issue

....ah, what?!? thats a melting pot if I've ever heard of one

Monday, August 6, 2007

Saturday, August 4, 2007

Clever Marketing

This billbaord was placed in a very clever place implying that the new Smart Brabus's enguine must have some extra power to it.


Edding Markers Guerilla Marketing

A very creative marketing campaign for Edding markers promoting its slogan, "works on any surface". Projected out of a moving van onto the surface of all kinds of buildings in a very popular area of Hamburg, Germany. Take a look.

GREAT promotional website!


Miranda July has a new book coming out and this online guerrilla marketing campaign featuring a "dry-erase" board is a different approach to get the word out. Very clever.

To visit, click here.